Millennials comprise almost 40% of India’s population today, making them a formidable force. They take risks and prefer experiences rather than long term investments. For example, 47% of millennials surveyed in a poll said that they would rather save money and travel than save for a property down payment. They prefer using Uber, Ola and car-pooling services to buying their own car. To cater to millennial trends, insurance companies have launched innovative need-based products which are small-ticket sized. When we think about insurance we think about life, health and motor…
Read MoreContext-based products: The future of insurance
